The Apple Company SWOT Analysis

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Conduct a SWOT analysis for the Apple company.

More than just constructing a SWOT analysis, I’m looking for a discussion of Apple’s strengths, weaknesses, opportunities, and threats. Tell me why you think that and provide support/references where necessary. Instead of a bullet list, please write this section of the paper in complete sentences/paragraphs.

You should find and reference a few (at least 3-4) news articles to give background on the company’s current situation. I would also suggest looking at annual reports or other financial filings.

Please follow these guidelines when writing your paper:

  • Submit in Microsoft Word .doc/.docx file format
  • Include a cover sheet with your name, your paper title, the date
  • Times New Roman, 12 pt font
  • 1-inch margins on all sides (top, bottom, left, and right)
  • 6 pages of text (~1,500 words)
  • List all references you use

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