This unit you will have to complete an assessment on how Communication Processes Guide Organizational Behavior. Your response will determine if you have done the research necessary to capture the question you will have to answer. Your response must have a minimum of 500 words not including your references. I wish you all the best and look forward to reading your response.
In “What Was Volkswagen Thinking?,” Jerry Useem (2016) presents Diane Vaughan’s theory of the normalization of deviance and includes a variety of corporate examples that demonstrate the effect of her theory.
In your response, briefly explain Vaughan’s theory. Explain how this type of communication within one of the organizations (Ford Motor Company, NASA, B.F. Goodrich, and Volkswagen) altered the behavior of the employees.