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Option #1: Business Model, SCM, and CRM

Using the organization that you selected in Module 1, analyze the following areas:

  1. Organization’s business model
    1. Market share
    2. Customer base
    3. Revenue
    4. Competitors
  2. SCM
  3. CRM

Your Milestone 2 must be four to five pages in length (double-spaced, not including cover and reference pages) and written according to the CSU-Global Guide to Writing & APA (Links to an external site.)Links to an external site.. Include headings for each of the four major components required in this milestone and integrate support for this section of your paper from three to four scholarly sources – the “Best Bet Databases for Information System Management” (Links to an external site.)Links to an external site. resource from the CSU-Global Library is a good place to find these sources. Review the Milestone Rubric in the Module 4 folder for specific grading criteria.

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