1. Imagine that you work for a company that sells three (3) major products and has traditionally been conducting business within the U.S. The CEO asks you for your thoughts on setting up an organizational structure that could facilitate foreign expansion of the company. Determine the key issues that you would discuss with the CEO regarding the company’s international strategy before you make any recommendations. Recommend which one (1) of the three (3) strategies (emphasis on global, emphasis on location, or emphasis on global learning) should be used for foreign expansion of the company. Provide a rationale for your response.
2. Examine two (2) potential risks that could adversely affect operational effectiveness of U.S. multinational corporations that have plans to do business in Cuba. Recommend strategies that could help the companies mitigate these risks. Provide rationale for your reasoning.
3. Create a brief set of guidelines that a company could use to select an anchor partner. The guidelines should include the top three (3) qualities of an anchor partner and recommend the initial actions that a company will take once it identifies an anchor partner.
4. From the e-Activity, assuming you work for a multinational company that manufactures fruit beverages. Your company now wants to expand its supplier base to include fruit farmers in Nicaragua. Identify three key issues that your company must address with the local farmers to ensure success. Provide rationale for your reasoning.